End to end: first visit, the core journeys, settings and account changes.
UX Audit · Full Product
Every screen, every state, one week.
A whole-product UX audit: heuristic review, friction map, and a ranked fix list your team can execute without me. The end-to-end journey, not one flow.
Fixed price in US dollars, excluding any applicable taxes. Prefer to book directly? Book on Contra.
Where does the whole product leak?
Report, executive summary, friction map, then a recorded walkthrough call.
What you receive
The pattern behind the issues, and the order to fix them.
A whole-product audit produces more findings than any team can ship at once. The value is in the map and the ranking: what clusters where, and what to do first.
Executive summary
One page a founder or head of product can read before the meeting and act on after it.
Friction map + findings
Where the issues cluster across the product, and every finding with its evidence, cost, fix, and effort.
Ranked fix list + call
Three buckets: ship this sprint, next quarter, stop doing. A 45-minute recorded walkthrough, then two rounds of async questions.
A hard boundary protects the value
What is—and is not—included.
Included
- Heuristic review of every screen and every state, end to end
- Friction map showing where findings cluster
- Every finding with severity, evidence, cost, fix, and effort
- Ranked fix list in three buckets your team can execute without me
- 45-minute recorded walkthrough call
- Two rounds of async questions over two weeks
Not included
- User interviews, analytics investigation, competitor research, or usability testing
- Redesign, Figma production, code review, implementation, or engineering estimates
- Accessibility certification or legal/compliance review
- Ongoing design work — that is a separate conversation after the audit
How it works
Scope call, access, one week, walkthrough.
Intro call
A free 30-minute call to confirm the product surface, the primary users, and fit. No pitch.
Access
Product URL, a test account or prototype, and any screens behind a login as screenshots or recordings. No personal credentials.
One week
I walk the product end to end, score it, build the friction map, and write the report.
Walkthrough and follow-up
A 45-minute recorded call, then two rounds of async questions over two weeks.
Fit check
Built for a product where the problem isn't in one place.
This fits if…
- The friction is spread across the product and nobody has a map of it.
- You want a prioritised backlog your team can run for a quarter.
- You are about to redesign and want to know what is actually broken first.
Choose something else if…
- You want to know what to fix first on one user goal — the $200 diagnostic.
- You want the five biggest leaks in one flow in 48 hours — the $350 teardown.
- One flow carries the risk and you want the plan for it — the $550 critical-flow audit.
| Offer | Best question | Boundary | Delivery |
|---|---|---|---|
| $200 Diagnostic | What should I fix first? | One goal · up to 5 states · 5–10 findings · no meeting or revision | Next business day |
| $350 UX Teardown | What are the five biggest leaks? | One complete booking, onboarding, or checkout flow | 48 hours |
| $550 Critical Flow Audit | What is the proper improvement plan? | Full single-flow review, evidence, plan, and walkthrough | 5 business days |
| $850 Full Product Audit | Where does the whole product leak? | Every screen, every state · friction map · ranked fix list | 1 week |
Practical details
Before you book.
What does "full product" cover?
Every screen and every state a user can reach end to end, from first visit through the core journeys to settings and account changes. We confirm the exact surface on the intro call.
What is a friction map?
A view of where in the product the findings cluster, so the team can see the pattern behind the individual issues, not just a list.
How is the fix list ranked?
Into three buckets: ship this sprint, next quarter, and stop doing. Each finding carries its evidence, cost, fix, and effort.
What is the guarantee?
If the delivered report does not contain at least three fixes you consider worth shipping, you pay half. Invoke it by email within 14 days of delivery. The full terms are on the Terms page.
How do I book?
Book a free 30-minute intro call to confirm scope and fit, or book directly through Contra. Prices are in US dollars and exclude any applicable taxes.
The whole product. One week. A backlog your team can run.
Not sure which depth you need? Start with what a Product/UX Diagnostic contains.